China's plush toys industry is optimistic about 2010 being a better year for exports, despite ongoing challenges.

According to General Administration of Customs of the People's Republic of China, the majority of plush toy categories are expecting at least 10 percent growth in April compared to the same time in 2009.

From January to April, almost all the traditional toy categories export embraced successive increase by over 10%. The delighting economic signs gave great confidence to from plush toy manufacturers,plush toy distributors to toy retailers and global buyers.

So kinwow believe that plush toy industry is bottoming out from the recession.